88 Percent of U.S. Consumers Are Worried About Data Privacy
From: eSecurityPlanet
One third of consumers have been directly impacted by the misuse of personal data in the past year, according to GfK.
By Jeff Goldman
A recent GfK survey of 1,000 U.S. citizens has found that 88 percent of respondents are at least “a little” concerned about the privacy of their personal data (h/t Computerworld).
The poll, conducted from March 7 to 9, 2014, also found that one third of consumers were directly impacted by the misuse of personal data within the past year.
Concerns about privacy are increasing — 49 percent of respondents now say they’re “very much” concerned about data privacy, and 59 percent say their concern has risen in the last 12 months.
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