From: Compliance Week
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“It’s amazing how when you use the phrase privacy policy, everybody launches into a diatribe,” said David Vladeck of Georgetown University Law Center. “So I’m going to take a minute and launch into my own. One is they’re privacy policies. The original sin was calling them something that they’re not. None of them really deal with privacy. They deal with data use. And part of the problem is they’ve been misnamed. If you have a regulatory regime that is clear so you know that everything you do on the internet is safe or at least you have that promise, even if it’s not enforceable, then the privacy policy or the data use statement becomes less important.”
He predicted that the world of privacy agreements will continue to be more complicated. “If the goal is for consumers to understand at a technical level what’s going on and how all the information is being used, we’re not going to get there, guys,” Vladeck said. “Let’s think about what’s second best.”
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